What is a Brand Archetype? As professionals in this industry, we understand various brands and their specific... Read more
February 24, 2016
Instagram is kind of taking over the social media world. Different from other social media platforms, Instagram is... Read more
February 17, 2016
Politics aside, let's look at the Vermont Senator as a product. In particular a brand that is lesser known and... Read more
February 10, 2016
I've frequently written about the importance of employer branding, especially as the economy improves and top talent... Read more
February 4, 2016
Happy February Readers. This just in: According to Roy Maurer's article on 2016 Recruiting Trends, the focus on... Read more
February 1, 2016