Category: Corporate Communications

In today’s fast-paced and interconnected world, communication has become more critical than ever before. It’s not just about conveying information; it’s about building relationships, fostering collaboration, and influencing outcomes. Nowhere is this more evident than in the realm of internal communications within organizations. Effective internal communications can strengthen relationships among team members and stakeholders, ultimately… Continue reading The Power of Connections: How Internal Communications Can Strengthen Relationships And Influence Outcomes

Effective internal communications are key to keeping employees engaged and aligned with company goals. An effective internal communications strategy, built on meaningful dialog and active listening, can build trust, strengthen relationships and team collaboration, and boost engagement across your workforce. With some thoughtful planning and the right tools, you can implement a winning employee communications… Continue reading How to Implement a Winning Employee Communications Strategy: Tips and Tools That Build Culture and Drive Engagement

Falling victim to miscommunication in the workplace can show you how significant it is to have effective communication skills. Things like project delays, confusing conversations, missed meetings, or any other type of miscommunication are a pain to deal with. Every minute counts when you’re running a business, which is why even the smallest issues get… Continue reading 7 Effective Strategies to Improve Communications In A Company

Lack of communication, even today, remains one of the issues that leads to low employee engagement. The Covid-19 pandemic forced many employers into a remote environment, making the need for fluid internal communication critical. Employees need ways to not only stay connected with each other, but to also be kept informed of important internal company… Continue reading Optimizing Internal Communication through Technology

It’s Not Who Sends the Message; It’s What it Means to Employees that Counts. Many internal/employee communications are delivered in siloed streams and on any given day, an employee may receive one communication from Finance about the new expense reimbursement system. Another from Payroll about W-2s being available online. Another one from the Benefits Department… Continue reading Unify Your Employee Communications and Build Equity in Your HR Brand

Don’t Fear It—See It as a Tool of Empowerment Don’t be threatened by the idea of an internal communications audit. It’s not something that will undermine the great job you are already doing as a communications professional. You do a communications audit because it will showcase and help you prioritize the great work you are… Continue reading Yes, You Can Do a Communications Audit.

With the influx of millennials and an emphasis on work-life balance, remote workers are becoming an increasingly vital segment of the workforce. This year, Global Workplace Analytics cites 63 million Americans (or about a third of the workforce) as working remotely. Analytics, workforce demographics and communications are crucial elements of Brandemix business, so we’re tickled… Continue reading Is your Message Getting through to Remote Employees?

Indeed just released a survey with a fascinating finding: about 45% of workers miss their co-workers or aspects of their job when they’re out of the office. That means they have a FOMO of their jobs and their colleagues — a Fear Of Missing Out. “As colleagues become friends, the lines between work and personal… Continue reading How to Create a FOMO Culture

A recent Gallup poll showed that less than 32% of employees were engaged in their jobs, and more than 17% were actively disengaged. At the same time, LinkedIn’s recent survey of hiring trends found that 30% of workers were actively looking for new opportunities, and 45% were involved in preparatory activities like professional networking and researching companies. So not… Continue reading Awesome New Employee Engagement Tools

Brandemix has been creating company intranets siance 2008. I thought it would be interested to see how best practices and innovations from that year compare with the latest design trends of 2015. Looking back at how far intranets have come can give insights on to where they’re going next. I’ve dug through the Brandemix archives… Continue reading The Changing Face of Intranets

A new study from Gallup found that 51% of American workers are “not engaged” in their jobs. 17% were “actively disengaged.” Such employees hurt their company’s morale, productivity, retention, and bottom line. Luckily, there a number of ways to engage employees and turn these negatives into positives. Here’s an overview. A User-Friendly Intranet Intranets used… Continue reading Employee Engagement 101

How can you effectively communicate with internal and external audiences? How do you communicate after a complete corporate rebranding? How do you train the leadership, the marketing department, and internal communications to present a united front? The answer to the questions lies in your brand voice. Your brand voice is the tone of your communications,… Continue reading 5 Steps to a Consistent, Compelling Brand Voice

I facilitate customer experience (CX) focus groups for organizations all around the country. When I ask people to share stories about their most memorable customer experiences, the same names keep coming up. What do these brands know that others don’t? How can marketers tap into customer experience as a part of branding — and how… Continue reading Making Customer Experience Your Competitive Advantage

Every organization has values. Curating the stories about the behaviors and decisions that employees make, based on company values, is also part of employer branding. The HR department and, in particular, its internal communications component, shapes those stories. What does it mean to be a values-based organization — and why should you strive for it?… Continue reading Connecting the Dots from Culture to Talent Management

You might expect a bias towards branding over marketing  from an agency named Brandemix, but we believe they’re all connected. That said, there’s a definite hierarchy. It’s simple: marketing and recruiting would be almost impossible without branding. There’s an old joke that marketing is like a man approaching a woman in a bar and saying, “I… Continue reading Branding – The Holy Grail of ROI

The internet is celebrating its 25th birthday this week. 1989 was also the year the Berlin Wall came down, protests rocked China’s Tiananmen Square, “The Simpsons” debuted on TV…and HR was changed forever. The internet has transformed employer branding, internal communications, and talent acquisition in ways we hardly imagined in 1989. Many of the changes —… Continue reading How 25 Years of the Internet Has Re-Shaped HR