Left brain? Check! Right brain? Check! At Brandemix, creative development includes more than copy and design. It starts with crafting a strategy and a method against a metric. It encompasses technology as well as creativity. And it all starts with a creative brief.
In the words of our creative director: “Design is art, and therefore subjective; people may have different opinions but we all share one goal. That’s why, after the first meeting with a client, my team and I put together a creative brief. It outlines each project’s goals, objectives, and deliverables. It’s a blueprint from which all ideas emanate, and it’s how we ensure we’ve done our job well. It brings a science to the art of creativity.”
Let us bring that creative science to you.