I facilitate customer experience (CX) focus groups for organizations all around the country. When I ask people to share... Read more
June 1, 2014
Every organization has values. Curating the stories about the behaviors and decisions that employees make, based on... Read more
April 26, 2014
Jason Ginsburg, Director of Interactive Branding at Brandemix, show how organizations can use Thomas Cook's... Read more
October 24, 2013
Does internal communications matter to consumer branding? You bet it does. Are you a retailer rolling out a brand... Read more
September 30, 2013
Jason Ginsburg, Director of Interactive Branding at Brandemix, shows how smaller retailers and independent boutiques... Read more
August 29, 2013
Recently, I demonstrated how small retailers can improve and emphasize their competitive advantages over national... Read more
August 26, 2013
A strong employer brand can lead to more engaged employees, which leads to great productivity, which leads to... Read more
July 18, 2013
The great overlap has started. In the last few months, the worlds have physical shopping and online shopping have... Read more
June 3, 2013
A recent article in Fast Company has once again shown how important employee engagement is to any... Read more
May 14, 2013